Lipovetsky talks about the 100 years of high fashion and how the class differences are going away and people are looking for high fashion. High fashion is always evolving and this can help a client. Lipovetsky explains that more people are wearing what they see available and are wearing similar items. There isn’t a class difference of what people wear anymore. Anyone can wear what is in high fashion based on all different designers making these top items in different prices. Fast Fashion allows these lower end brands to thrive because they are following the trends of high fashion. If a client is to follow Lipovetsky’s advice with how more people are wearing what is popular and not class differences they will be able to strive.