zeitgeist continued

On the zeitgeist chart it has a section for style leader and celebrity icon. Michelle Obama is a perfect example of this concept. Since the election in 2008 she has become a style icon in this country. As the first lady she not only sets trends but she wears only American designers. For example, she is well-known for her love of J Crew. Since the election I have noticed that the popularity of J Crew has increased across the country and in several age groups not just adult women. Everyday fashion is moving more towards that classic preppy look that is sold in J Crew stores. This concept is also shown in the Simmel reading. In the reading Simmel discusses how fashion is mainly a tool that upper classes use to assert their authority and differentiate them from the lower classes. Michelle Obama is a political leader and the country has followed her fashion sense in just as they did in the early 1900s.


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