Zara’s Massive Clothing Error

Fashion giant Zara made a pretty huge mistake this past week by selling a toddler’s pajama top that resembles a concentration camp uniform from the Holocaust. The top has a similar blue and white strip pattern and featured a six pointed gold star. If you look closely the star does say Sheriff however, from an online perspective the garment looks far too similar for comfort. The shirt was resembled after the wild west yet that seems to be the furthest things from everyone’s mind. The top was taken off websites just hours after it was put up and Zara sent out multilingual apologizes all across twitter stating that they were truly sorry and the mistake was unintentional.

For myself, and the attached article, the real question lies in how this garment even made it past the design stage of production. Zara has a fast fashion business model but is their production line so fast that they just made a careless mistake like this one? Zara is not the only company to make a mistake like this- Adidas a few years ago came out with sneakers that had shackles on the ankles. The bigger question to all of this is how do these designs pass?? And how can mistakes like this be prevented in the future. Although Zara apologized I think they really need to take a good look at their design process and maybe make their fast fashion a little bit slower so mistakes like this one do not continue.


3 thoughts on “Zara’s Massive Clothing Error

  1. Reading this article after the whole Urban Outfitters blast on their poor choice in clothing production it makes you wonder if companies are too focused on constant fast production to achieve bigger and better; and scandalous being almost a fad within its self, it makes me question the morals of these companies. How many ‘uh-ohs’ can we all deal with? I like my scandal with my celebrities not in my closet.

  2. I read an article similar to this one about how Zara has been coming out with some pretty racey designs. I was shocked to see the shirt for toddlers that resembled those that were worn in the concentration camps, as well as the handbag that was being sold with the swastika on it. They should really try to get control over what is being designed, otherwise they might end up like Urban Outfitters!

  3. Since Zara does not actively advertise their brand, is it possible that someone within the company is doing this intentionally create buzz and get around the “no ads” idea set by the founder? Have they seen (or perceived) success in what Urban Outfitters is doing? The images they used seem (at least to me) well recognized in Western culture.

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