likes turn into purchases

http://www.businessweek.com/articles/2014-08-26/nordstrom-leverages-instagram-users

Nordstrom created a new way for consumers to shop called Like2Buy. It has a similar concept to Instagram, except when you “like” a picture it will bring you directly to the product page which then you can buy that item. This eliminates the process of having to search the web. It also keeps record of the photos you like. This bring convenience to a whole new level.

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s